The Technological Side Of Fashion - 2188 Words

Between the 18th and 19th century, the Industrial Revolution occurred in Britain, leaving results that greatly impacted on the way that people lived their lives. Until this very day aspects of society are continuously changing especially in the world of fashion. The fashion industry is constantly evolving especially both technological and economical aspects. The technological side of fashion has emerged greatly with technology like 3D printers becoming common for fashion brands to use when creating new garments. For example during the winter of 2015 the high street brand Topshop collaborated with Wonderluk, a company who create and sell 3D printed accessories. The collaboration included 3D printed necklaces, rings, and bowties. In economic†¦show more content†¦For example, a main attribute of the economics will be how much each piece of clothing costs to make. Also, other costs such the disruption and shipping of the clothing will be included in the economic side of fashion. Companies spend big amounts of money in all of these elements of fashion, especially on the textiles used to produce the garment with along with the materials that will be used to distribute the clothing in. Cotton, a heavily used material in the fashion industry, is regularly blamed for contributing towards environmental issues that the world is facing alongside other things. Sportswear brand Puma, are aware of the waste the fashion industry is believed to be contributing towards environmental issues, so the company teamed up with designer Yves Behar in 2015 to create the ’clever little bag’. This is their new sustainable way of distributing their shoes to customers instead of using cardboard boxes. Instead the bag is made with less material and as the packaging is a sleeve with handles there is no need for a use of a plastic carrier bag when the shoes are first purchased. The main concept behind the change of the packaging was to help reduce the amount of wastage that happens when shoes are distributed in shoe boxes. Because shoe boxes are not being re-used or recycled into something else more and more cardboard is being wasted, which goes back to a big amount of trees are being cut down to produce these boxes. It